Telling stories

Highland Marketing understands  how to create stories that prove the value of your products and services.

PR and media placement

We will help identify what you need to say, who you need to talk to, and make it happen.

Case studies, opinion pieces and blogs

We create compelling content that gains widespread coverage across major industry channels.

Webinars and roundtables

We’re skilled in delivering webinars and roundtables that deliver your messages to relevant audiences.

Check out our library of previous projects.

Print design

From concept to execution, we ensure every flyer, brochure, leaflet and mailer communicates clearly and reinforces your value proposition.

Video production

Starting by understanding your message and target audience, we create informative and engaging video content.

Check out our library of previous video projects.

Public affairs

We’re well connected and understand how to get your message to policy makers and influences.

Utilising a full range of PR and marketing services to create and tell a compelling story, the team developed excellent relationships with our customers to bring the best of their work to light.
Donald Kennedy
Donald Kennedy
Managing Director, Patientrack
How C2-Ai raised national awareness for impact on NHS waiting lists
Case study
How C2-Ai raised national awareness for impact on NHS waiting lists
Services provided: content creation, marketing, media management, media placement, media relations, messaging, positioning, PR, proactive press office, product launches, thought leadership
Evolving health tech marketing: Clinisys and Highland Marketing
Case study
Evolving health tech marketing: Clinisys and Highland Marketing
Services provided: content creation, market research and analysis, media relations, PR, proactive press office
NHS & public sector sales acceleration success for mobile applications solutions provider
Case study
NHS & public sector sales acceleration success for mobile applications solutions provider
Services provided: sales acceleration
Highland Marketing helps Connexica and Leeds Teaching Hospitals NHS Trust to create a video leading to awards success
Case study
Highland Marketing helps Connexica and Leeds Teaching Hospitals NHS Trust to create a video leading to awards success
Services provided: content creation, video, written word
New Zealand health software company builds brand awareness in the UK
Case study
New Zealand health software company builds brand awareness in the UK
Services provided: content creation, media management, positioning, proactive press office, written word
Engaging trust: Liverpool’s answer to technology uptake
Case study
Engaging trust: Liverpool’s answer to technology uptake
Services provided: branding, content creation, digital design, PR, website support, written word
Educating, inspiring and informing: CSC EMEA’s proactive PR approach to achieve market growth
Case study
Educating, inspiring and informing: CSC EMEA’s proactive PR approach to achieve market growth
Services provided: analyst relations, pan-EMEA support, PR
Patientrack makes a splash in Scotland
Case study
Patientrack makes a splash in Scotland
Services provided: event support, PR, public affairs
How Alcidion found its market in the UK for a new kind of health tech
Case study
How Alcidion found its market in the UK for a new kind of health tech
Services provided: advisory, media management, messaging, PR, thought leadership, webinar support
Talking PR with Katy Brooks from Orion Health
Case study
Talking PR with Katy Brooks from Orion Health
Services provided: content creation, media management, PR, proactive press office
Coordinate My Care and the impact of thought-leadership campaigns
Case study
Coordinate My Care and the impact of thought-leadership campaigns
Services provided: content creation, media management, messaging, PR
Empowering patients with digital care plans: a collaborative success with NHS Coordinate My Care
Case study
Empowering patients with digital care plans: a collaborative success with NHS Coordinate My Care
Services provided: content creation, media management, messaging, proactive press office, video
Talking sales acceleration and PR with Fenner Pearson from Meantime
Case study
Talking sales acceleration and PR with Fenner Pearson from Meantime
Services provided: content creation, PR, sales acceleration
Overcoming NHS market entry challenges: Parsek’s inspiring journey
Case study
Overcoming NHS market entry challenges: Parsek’s inspiring journey
Services provided: content creation, database and contact development and cleaning, event support, media relations, messaging, sales acceleration, thought leadership, webinar support
How one medical imaging company projected its message to the NHS
Case study
How one medical imaging company projected its message to the NHS
Services provided: advisory, content creation, marketing, media management, media placement, PR, proactive press office, strategy, thought leadership, video, webinar support
Clinithink: integrated communications raises profile around UK industry event
Case study
Clinithink: integrated communications raises profile around UK industry event
Services provided: business support, event support, PR
Secrets from the algorithm: insights from Google’s Search Content Warehouse API leak
Marketing techniques and strategy
Secrets from the algorithm: insights from Google’s Search Content Warehouse API leak
Embracing innovation in health tech marketing
Marketing techniques and strategy
Embracing innovation in health tech marketing
The multichannel approach: diversifying your health tech marketing budget for 2024
Marketing techniques and strategy
The multichannel approach: diversifying your health tech marketing budget for 2024