Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

Raising awareness for Nervecentre
Services provided: business support, PR, product launches, social media

Help wanted: Highland Marketing supports Patient Safety Learning in its mission to reduce harm by creating a safety culture in the NHS
Services provided: content creation, media management, positioning, social media, written word

Health tech marketing delivering impact: How VR-EP successfully launched virtual reality to enhance paramedic education
Services provided: branding, business support, content creation, digital design, marketing, messaging, product launches, sales acceleration, social media, strategy, video, website support

CommonTime and the value of research driven PR
Services provided: content creation, media management, PR, research

Evolving health tech marketing: Clinisys and Highland Marketing
Services provided: content creation, market research and analysis, media relations, PR, proactive press office

Coordinate My Care and the impact of thought-leadership campaigns
Services provided: content creation, media management, messaging, PR

Overcoming NHS market entry challenges: Parsek’s inspiring journey
Services provided: content creation, database and contact development and cleaning, event support, media relations, messaging, sales acceleration, thought leadership, webinar support

From concept to coverage: the launch of an open source NHS solution
Services provided: branding, business support, digital design, messaging, PR, product launches, social media

How C2-Ai raised national awareness for impact on NHS waiting lists
Services provided: content creation, marketing, media management, media placement, media relations, messaging, positioning, PR, proactive press office, product launches, thought leadership

Patientrack makes a splash in Scotland
Services provided: event support, PR, public affairs

Getting Illingworth Research noticed
Services provided: PR, social media

NHS & public sector sales acceleration success for mobile applications solutions provider
Services provided: sales acceleration
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

Balancing in-house vs. marketing agency efforts

The power of emotional storytelling in health tech marketing: building lasting connections

Allocating your healthcare marketing budget: a comprehensive guide

Innovative marketing technologies to invest in for 2024: getting ahead of the curve

Establishing your voice: steps to become a health tech thought leader
