Covid-19 cases started to rise again, as a result of the spread of the Delta variant first sequenced in India. This put plans to lift all remaining control restrictions in England on 21 June in doubt. Meanwhile, MPs warned that NHS and social care staff have been burned-out by the pandemic, posing a serious risk to health and care services.
The government was forced to delay its #GPDataGrab and to draft in senior data and medical experts to try and allay public fears. And our advisory board debated the state of healthcare technology one year on – and asked whether there will be “no going back” to traditional ways of working.
It was a short week, thanks to a bank holiday Monday that many spent speculating on whether England’s remaining coronavirus restrictions would be lifted on 21 June. In our latest blog, Susan Venables, client services director at Highland Marketing also looks ahead to the post-Covid era.
She outlines some of the long-term trends that health tech companies will need to respond to; and what that means for their messaging and communications. Highland Marketing has also supported a feature by the Health Tech Newspaper on the biggest challenges facing the sector; and how to overcome them. Read more via our link.
Former prime ministerial adviser Dominic Cummings gave explosive testimony to MPs about the government’s handling of the Covid-19 pandemic. The impact on Whitehall is likely to be felt until the official public inquiry; the terms of which Cummings has now helped to set.
NHS Digital launched a new GP data collection that brought back echoes of the care.data programme; but may be more intrusive in its scope and application. Patients have until 23 June to opt out. Two trusts picked e-prescribing solutions and DrDoctor picked up another big customer.