Who is affected by social media?
I was talking to someone the other day who was arguing with vigour that social media had no impact on him. For example he never took any notice of any of the comments on TripAdvisor....
A gentle pat on the back for Cameron
This week has been another big week for NHS reform. Last week we heard David Cameron making five personal guarantees to protect the NHS’s core values followed by an outline of potential proposed changes ahead...
Social media – what’s all the fuss!
Social media is on everyone’s lips these days and seems to be all the rage. Most companies I speak to are aware of it, believe they should be getting involved with it, but aren’t quite...
Exercising the suppliers’ view
Last week the NHS listening exercise drew to a close after almost two months of attempting to engage with healthcare professionals and patient groups over the latest round of NHS reforms. With more than 15,000...
NPfIT – A storm in a teacup?
This week healthcare IT has hit the headlines not only in the trade publications we all know and love but also on a national scale across the world. The media frenzy around the National Programme...
Another year on at WoHIT!
Another year and another ‘action plan’ from the European Commission opened this year’s World of Health IT in Budapest, Hungary. Although the EC has clearly stated its aims for European eHealth before, including the target...
Money matters in selling stories to the media
Money matters in journalism – by that I mean financial figures such as contract values. Many years spent writing on business for magazines and newspapers dramatically reinforced the point that a story with sterling signs...
Don’t miss the boat!
The traditional wisdoms about the benefits of investing in marketing during tough times are proving true once again. Talking to people across the healthcare IT spectrum it’s clear that those who have maintained a high...
What does your website say about you?
I was about to order from a website on Sunday when I noticed that the last news update was 2009 – same with the blog. It wasn’t anyone I’d done business with before, and I...
Tailoring healthcare for the patient
For some years I’ve been hoping to see a fundamental IT-enabled convergence between different areas of healthcare – allowing service providers and patients to genuinely be partners in care. Healthcare Innovation Expo 2011 made me...
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